WCA Core Values

Integrity. “I chose to work for WCA because integrity is the foundation of our company culture. WCA is a straight-forward, no-bull kind of company. We say what we mean and mean what we say. People trust and respect the work we do because we ‘tell it like it is’ even when the news isn’t so good. At WCA we believe it’s the only way to do business.”

Accessibility. "I think accessibility is corporate speak for having a real conversation with the ‘right’ person. No chain of command. No run around the corporate ladder. Whether you need to speak with Cori about your DMW registration or Eric (the CEO) to get some advice on a large fleet sale, you should know that you always have complete access to the entire WCA team… All you need to do is pick up the phone and call us. It’s our job to be available for you."

Responsibility. "One of the most important aspects of WCA is our commitment to true asset management. It’s what sets us apart from the rest of the industry…. and why so many of our buyers become sellers with us. We understand your assets are money, and we manage your equipment assets as if they were our own."

Accountability. "We all know auctions can be unpredictable. There are a lot of moving pieces involved . . . buyers, sellers, equipment, financing, logistics, and more. But when I say I can resolve something for a client, I mean it. If I say I am going to resolve a 1031 exchange, I will do my best to do it. Of course, there are times when things come up outside of my control, but I know I have to deliver on my promises. That's why I hold myself accountable until the work gets done. And really, that's how the entire WCA team works…"

Honesty. "If you want the truth, WCA is the place for you. That's why our TruMarket™ Appraisals are so important to us. I know my clients need an accurate estimate of what their equipment is worth. So we use a variety of data and experience to determine real values. I would never give out an inflated value just to close a deal. Not only is that unethical, it's against everything WCA stands for. I just want to provide my clients with the information they need to make good business decisions."

Courage. "Sometimes it takes a lot of courage to tell a client the truth. It can be difficult to tell a client what a piece will bring when there are some other auction companies inflating values just to get the business. But I always remind myself that if I were in their shoes, I would want someone telling me the truth, even if I didn't always want to hear it. I think that kind of courage pays off in the end. I have clients who tell me again and again, thank you for shooting straight. And they come back to WCA year after year."

Judgment. "We know our clients' equipment sales and purchases are important business decisions. That's why we take the time to think about each and every client - and how those decisions will affect their overall business. I could not possibly make the same recommendations for all my clients, and I don't. I take the time to consider what's really right for the client and the circumstance at hand. It might take a bit more effort, but it's worth it when a client walks up to me after an auction to thank me for getting the highest price possible on his equipment.”